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Build Your Personal Brand
Guy, thank you for doing this series with me on building personal brands for business owners! You have had huge successes in your businesses as a result of brand building and have loads of good stuff to share with us over 4 blogs! These will be published ...
There’s never a bad time to publish content these days, let’s face it. When times are tough, people need your leadership. When times are good, people want to celebrate with others and maximise the good times. So what makes now any different? Well here we ...
My name is Georgia Kirke and I run Write Business Results. I set up Write Business Results nearly five years ago now because I felt that I could create a radically different expert positioning company specifically for business leaders, that really focuse ...
Introduction In one of my writer groups last week, a thread began about a mysterious Facebook function for authors. It started as innocently a Chinese whisper… “Has anyone heard of a new Facebook thing for authors?” But the conversation soon snowballe ...
Overview Becoming an author is a huge achievement in itself. Once your book is out however, what are some of the ways you can keep the buzz and momentum going? Winning an award for your business book is a powerful expert positioning strategy. Why Should ...
Overview “Content Is King”. “Start a blog”. “Leads? You just need to drive traffic to an SEO optimised landing page and capture their emails. Then follow up with a buyer sequence - keep an eye on your dashboard to measure conversions”. What?! Anyone e ...
Overview Blogging has been around long enough now for every business owner serious about growing their business to know they need to be doing it. Yet while many businesses have a blog, not a lot do much with it. SEO Tribunal found that, "every m ...
Overview The field of book marketing is one that causes quite a bit of confusion amongst authors. It's shrouded in mystery with most books, it seems, never really seeing the light of day. What a depressing thought. And it doesn't help that reliable bo ...
Introduction Whether you write for a hobby or to write is your vocation, whether you like to write fiction or non-fiction, to write is a creative feat. Unless you're producing a practical manual, excellent writing relies upon storytelling techniques and b ...
So your book isn’t a stand-alone item. It is, in fact, a part of your business plan. It’s a marketing tool and a highly effective one at that. But we know this already; don’t we? Then why do the majority of business owners who’ve gone to the trou ...