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By Georgia Kirke Have a read of the two passages below, each of which was written for the same book. The first version is by an excellent technical editor with an impressive professional background. The second version came from exact ...
Should I write a book? How does writing a bestselling business book work? We get asked these two questions all the time by curious entrepreneurs sticking their toes into the pool of business authorship – trying to decide if the water is safe eno ...
Humans will always gravitate towards a tribe or community of other like-minded people. So what can you do to warm the hearts of your audience and convince them to listen to you? How did these speakers evoke a powerful response and get the audience on their side?
Are you struggling to strike a balance between work and home? Maybe you’re working late nights with your back hunched over a desk and squinting into a screen, and still not finding the time to create inspiring and educational content for your audience. If so this blog is for you.
Happy New Year! Last year the WBR blog went from strength to strength – I am incredibly proud of the content we produced over the year. To start the new year off, I wanted to revisit some of the content which I think will prove invaluable reading to those of you looking to make 2023 a year of winning content.
Have you ever tried to sit down at your desk to take care of a project, but found yourself doing everything but what you intended or needed to do? Eventually, what might have been a simple task becomes something uncomfortable to even think about.
I presented my talk, “Emotions over Logic: Creating & Promoting A Book That Sparks A Reaction” – sharing a few of the insights into the creation, publication, and promotion of best-selling books that I have learnt over the years. I would love to share a few of these thoughts on using emotion to create engaging content with you.
Writing a book is a challenging and daunting project to take on. Many of our clients often think that having the idea itself is the most important part – but actually writing, promoting, and launching the book is where the real work begins.
But where do you start?
“What makes a great business book great?”
A simple enough question, but thinking of the best answer was infinitely more complex. Read more here
By Georgia Kirke with special guest Derek Allen Mason Do you need to be a professional or established writer to write a book? There was a time where being a published author was seen to be confined to an elite or select group of people but now ...