Empowering entrepreneurs to share the ideas, knowledge, and stories that are under the threat of never being told.
What does it look like in action? We break down this statement.
Empowering entrepreneurs to share the ideas, knowledge, and stories that are under the threat of never being told.
What does it look like in action? We break down this statement.
Under the comedic surface, there is something deeper, more meaningful. What is interesting is that this paradox of the wise fool is a common theme in storytelling and, as we will learn, it can be used to great effect in marketing too.
Jamie is a productivity coach and the owner of Being Productive, a dental blog designed to help private practice owners scale their business without experiencing burnout. As we celebrate Jamie for being our Content Creator of the Month, here are three powerful lessons we can take away from his content strategy.
Here at WBR, we have been discussing what it is that has made Spare such a hit. After active debate, we have boiled it down to six lessons that you can take away and apply to your own content.
The role of content is simple – to educate, entertain, and inspire. Any content that contains these three ingredients in adequate doses – whether it’s a book or a simple email – has the potential to foster a real human connection once it’s in front of your ideal clients. Read our 5 step result driven process here.
Humans will always gravitate towards a tribe or community of other like-minded people. So what can you do to warm the hearts of your audience and convince them to listen to you? How did these speakers evoke a powerful response and get the audience on their side?
Are you struggling to strike a balance between work and home? Maybe you’re working late nights with your back hunched over a desk and squinting into a screen, and still not finding the time to create inspiring and educational content for your audience. If so this blog is for you.
Happy New Year! Last year the WBR blog went from strength to strength – I am incredibly proud of the content we produced over the year. To start the new year off, I wanted to revisit some of the content which I think will prove invaluable reading to those of you looking to make 2023 a year of winning content.
Have you ever tried to sit down at your desk to take care of a project, but found yourself doing everything but what you intended or needed to do? Eventually, what might have been a simple task becomes something uncomfortable to even think about.
I presented my talk, “Emotions over Logic: Creating & Promoting A Book That Sparks A Reaction” – sharing a few of the insights into the creation, publication, and promotion of best-selling books that I have learnt over the years. I would love to share a few of these thoughts on using emotion to create engaging content with you.