The WBR Team Are you creating content simply for content’s sake? Or are you leveraging your message to disrupt and drive change within your niche? For Emily Ball, Co-founder of Leading Practice Ltd and our Content Creator of the Month, it’s the lat ...
3 Refreshingly Simple Steps To Beat The Blank Page And De-stress Content Creation
By Georgia Kirke We can all agree that creating high-quality regular content is important for growing our personal brands and our businesses – you wouldn’t be reading this blog if you didn’t think that was the case. But what if the thought of ...
How To Efficiently Create 6 Months Of Content In 60 Minutes
By Georgia Kirke How would you like to generate six months of high-quality content in just 60 minutes? A few weeks ago, I had an interesting conversation with Airmanual Co-founder Alexis Kingsbury on his podcast, De-stress Your Business. We t ...
Technicality Vs EQ: Why Every Editor Needs A High Empathy Filter
By Georgia Kirke Have a read of the two passages below, each of which was written for the same book. The first version is by an excellent technical editor with an impressive professional background. The second version came from exact ...
Storytelling, Authenticity, And Innovation: 3 Content Creation Lessons From The Goals Guy®
By The WBR Team Creating consistent content can be incredibly difficult. On one hand, you need to produce content that your audience will enjoy. On the other hand, new ideas are hard to come by, especially if your creative juices have run dry. ...
Why Secrets Make Money (+ How To Leverage Them For Engaging Content)
By Ivan Meakins Editor’s note: This post was originally published in 2021 and has been updated for accuracy and comprehensiveness. There is a little trick copywriters have used for aeons to influence millions of people and make themselves a f ...