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Build Your Personal Brand
By Georgia Kirke We can all agree that creating high-quality regular content is important for growing our personal brands and our businesses – you wouldn’t be reading this blog if you didn’t think that was the case. But what if the thought of ...
By Georgia Kirke How would you like to generate six months of high-quality content in just 60 minutes? A few weeks ago, I had an interesting conversation with Airmanual Co-founder Alexis Kingsbury on his podcast, De-stress Your Business. We t ...
By The WBR Team How do you craft a narrative that educates, inspires, and resonates with your audience? In this article, we’ll be sharing three powerful tips from Jacqueline Frost, our Content Creator of the Month. Jacqueline is a leadership coach ...
By Sogi Chukwuanu Thought leadership articles can be an incredibly powerful tool for boosting credibility, establishing yourself as an authority within your niche, and building trust with your audience. According to the LinkedIn-Edelman 2021 B2B Thoug ...
By Sogi Chukwuanu “I knew she was trouble the second she walked into my 24-hour deli, laundromat, and detective agency…” In 2022, John Farmer of Aurora, Colorado, took home the crown for writing this sentence. After going through rigorous vetting a ...
By Ivan Meakins with Simon Coulson Have you ever wondered what it takes to write content that truly strikes a chord with your audience? Content that can persuade your audience to follow your CTA instead of hitting the 'exit page' button? When we cr ...
By Georgia Kirke and Ivan Meakins In January 2023, Write Business Results celebrated an incredible milestone – our seventh year of empowering entrepreneurs to share the knowledge and stories that are under threat of never being told. Through the years ...
Empowering entrepreneurs to share the ideas, knowledge, and stories that are under the threat of never being told.
What does it look like in action? We break down this statement.
Under the comedic surface, there is something deeper, more meaningful. What is interesting is that this paradox of the wise fool is a common theme in storytelling and, as we will learn, it can be used to great effect in marketing too.
Here at WBR, we have been discussing what it is that has made Spare such a hit. After active debate, we have boiled it down to six lessons that you can take away and apply to your own content.