Hi! Use the button to join our newsletter – exclusive content covering all things all things personal brand and content delivered monthly straight to your inbox. Plus receive free guide and audio when you sign up!
Build Your Personal Brand
When most people come to us to write a book, I’m pretty sure that they aren’t overly worried about the title. Their primary concerns are the structure, what content they’ll share, whether they have enough to say and whether what they do say will be relev ...
How do you go about choosing the topic for the piece of marketing content you wish to create? How do you decide what to say? Most people don’t want to write just any old stuff. They don’t simply seek to inform and educate. They also want to create impact ...
Introduction To thrive in the ever-changing world in which we now live, business leaders especially must continually adapt and evolve in order to survive. And I’m not just talking about updating products and services; entrepreneurs must also leverage new ...
Overview Transition language, transition words or transition phrases are used to link other words, phrases and sentences. They do so in a way that makes the sentence sound human, natural and in flow. Transition language works particularly well in writ ...
Overview You've probably heard the term Expert Positioning Story in business before. It's become one of those things-you-know-you-should-have but truth be told, most business owners don't know how to pinpoint their story let alone how to write it and ...
Introduction Whether you write for a hobby or to write is your vocation, whether you like to write fiction or non-fiction, to write is a creative feat. Unless you're producing a practical manual, excellent writing relies upon storytelling techniques and b ...
To write a book is a huge accomplishment but of course, very rarely can you reap rewards as large as the ones authors do without also putting in a huge amount of work, right? Wrong. There are - luckily - ways to simplify book production, publication ...
I get asked a lot which is better; to self-publish your book or go with a traditional publisher. And then there are done-for-you services, which appeal to busy business owners for obvious reasons. It can feel like a tough call; do you pay £30,000, £50,00 ...
Perhaps in our shortest blog EVER, today we expose 'the B word'. The 3-letter laggard loitering around so many aspiring authors…That waspish self-talk we know doesn’t serve us but somehow can’t resist…The crème de la crème of procrastination… It’s ...