Blogs
The “Robin Hood” Narrative: How To Make Your Brand Stand Out With Content
By Ivan Meakins There is a powerful technique that seasoned content marketers have used for ages to build strong professional brands. When done well, it...
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Thought Leadership: What It Is And How To Master It In 2024
By Sogi Chukwuanu Neil Patel. Oprah. Gordon Ramsay. Three people working in completely different fields, but they all have one thing in common. They’re all...
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6 Useful Questions To Help You Choose The Best Publishing Route
By The WBR Team The publishing industry has had a good run over the past few years. In 2021, over 80 million business books were...
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Tea Bags And ChatGPT: How To Harness Your Hidden Commercial Assets
By The WBR Team Have you ever had an idea that you thought was mundane, but that ended up wildly exceeding your expectations? Are you...
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4 Valuable Blog Posts To Elevate Your Content Strategy This Year
By The WBR Team Happy New Year! Last year, the WBR team composed a new mission statement that encapsulates our core purpose and what we...
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6 Proven Tips To Help You Create Winning Content In 2024
By The WBR Team Happy holidays! This year has been highly productive for WBR. We’ve worked with incredible clients – some of whom have earned...
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Who Writes Better – AI Or Humans? How We Tested Both
By Christopher Acheson I have been thinking a lot about AI and its ability to automate content this year. By this point, there is no...
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Use This Easy Technique To Make Your Workflows More Engaging And Scale Your Business
By Ivan Meakins with special guest Alexis Kingsbury Ever wondered how some businesses scale so efficiently? Fun fact: it doesn’t require you to be handcuffed...
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Stop Overcomplicating Your Content With This Simple Trick
By Ivan Meakins What’s the key to creating memorable content? Is it in the storytelling? Is it the author’s expertise and profile? Perhaps it’s the...
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Boost Your Visibility With 3 Simple Tips For Creating People-First Content
By Christopher Acheson When you research search engine optimisation (SEO), the term “people-first content” keeps coming up. Google’s guidelines explain that their algorithms favour content...
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How A Rent-To-Rent Expert Hit #1 Amazon Bestseller In 3 Categories
By The WBR Team You’ve probably heard people talk about Amazon bestsellers and how having this badge can improve your book’s credibility and sales. But...
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A Toy Story: How To Turn Your Bad Ideas Into Creative Masterpieces
By Ivan Meakins Where do all the bad ideas go? As a creative entrepreneur, you’ve probably had more than your fair share of bad ideas...
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How To Create Compelling Content Using This Ancient Storytelling Technique
By Ivan Meakins A bustling city full of dreams. A downtown prostitute who’s suddenly thrust into a world where she rubs shoulders with the gentrified...
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Book Cover Design Ideas: How To Design A Great Book Cover
By The WBR Team "Why would they have book covers if we aren't supposed to judge the book by them?" – Ingrid Weir When it...
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How To Overcome Writer’s Block: An Editor’s Guide To Improving Your Creative Flow
By Kat Lewis Editor’s note: This post was originally published in 2021 and has been updated for accuracy and comprehensiveness. We can all suffer from...
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Book Trailers: What They Are And Why They’re Effective Promotional Tools
By The WBR Team In November 1913, an American theatre audience experienced what was widely described as “an entirely new and unique stunt”. They had...
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3 Tips From A Leadership Coach To Help You Create An Extraordinary Podcast
By The WBR Team Producing a podcast from scratch is an incredibly brave endeavour. Not only does it require a lot of planning, skill, and...
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How Founders Can Benefit From Talking Less And Listening More
By Ivan Meakins with Dan Lyons This blog has been taken from Episode 11 of the Climb podcast, a show that was recorded for the...
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5 Tips For Writing SEO Content And Boosting Your Visibility
By Sogi Chukwuanu Optimising your content for both search engines and users is an incredible way to enhance your online visibility and reach. But what...
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How To Submit To Publishers: 3 Simple Tips To Make Your Book Stand Out
By Kat Lewis What does it take to land a major publishing deal? Recently, Nicky Perfect, a former client of ours, signed a deal with...
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